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Terms of Service

The commercial terms of a KPI Prism subscription, in the shortest form we could write them. Last updated 7 September 2026.

01

The agreement

  • These terms cover your use of KPI Prism. By opening an account you accept them on behalf of your company.
  • We may update the terms with 30 days' notice by email for material changes.
02

Subscription and billing

  • Plans are billed monthly in advance in USD, excluding local sales tax or VAT.
  • There is no trial and no annual commitment. Cancel at any time; access continues to the end of the paid month.
  • Plan upgrades and downgrades take effect immediately and are prorated.
  • Non-payment suspends access after 7 days' notice; data is retained for 30 days from suspension.
03

Your responsibilities

  • Keep your credentials secure and manage your own team's seats.
  • Only connect data sources you are authorised to connect.
  • Cost inputs you supply are your responsibility; margin outputs are only as accurate as those inputs.
  • Do not resell access, scrape the application, or attempt to circumvent plan limits.
04

Accuracy and limits of the analysis

  • Prism reports and decomposes the data your connected sources provide. It does not audit that data.
  • Attribution results depend on the model selected and on platform-reported spend, which platforms restate.
  • Scenario modelling is a model, not a forecast or a guarantee of outcomes.
  • Business decisions taken on the basis of the analysis remain yours.
05

Availability and support

  • We aim for 99.5% monthly availability excluding scheduled maintenance, which is announced in advance.
  • Support is by email, with response targets set by your plan.
06

Intellectual property and data ownership

  • You own your store data and your cost inputs. We hold them to provide the service.
  • We own the software, the analysis methods and the interface.
  • You may export and use analysis outputs freely within your business.
07

Liability and termination

  • Liability is limited to the fees paid in the twelve months before the claim, to the extent permitted by law.
  • Either party may terminate at any time. On termination we delete your store data within 30 days.

Questions: hello@kpiprism.com

Try it here

Drag the inputs. Watch the revenue bar recompose.

This is the same decomposition Prism runs on your live store data — here with synthetic numbers.

net_revenue · decomposition
$787k → $662k (-15.9%)
adds removes
$787k
+$47k
−$175k
+$13k
−$10k
$662k
Last period
Traffic
Conversion
AOV
Returns
This period
Traffic+6%
sessions
Conversion rate-21%
cvr
Average order value+2%
aov
Return rate+1.4pp
return_rate